Careers

Parts Counter Associate

Location: In person. Milwaukee, WI

Type of Employment: Full-Time

Brooks Tractor is a leader in construction equipment sales and support for John Deere construction equipment and other top-quality lines. Brooks is a family orientated company since 1945. This is an opportunity to be part of a proven, successful support team and enjoy a career with a company that is extremely dedicated to its employees. Brooks Tractor Inc. is an Equal Opportunity Employer and Affirmative Action Employer. We do not discriminate based on race, religion, color, sex, age, national origin, disability, or any other basis prohibited by federal, state, or local law.

Summary of Position
­­Front line customer support in a fast paced, multitasking environment for a hard working organized and focused individual. Daily responsibilities primarily consist of parts support for our retail and internal clients, managing inventory and controlling expenses. 

Benefits

Medical, Dental, Vision, 401(k) with company matching, Employee Assistance Program, Employee Discount, Flexible Schedule, Company Vechicle Usage and Life Insurance

Also available: Paid Time Off and Health Saving Account

Position Details and Responsibilities

• Works for the customer, answering their calls in a professional manner, assisting them to locate the parts needed for their repair.
• Maintain customer goodwill by greeting and acknowledge all customers he/she comes in contact with.
• Department is kept in a neat and orderly fashion for safe and professional appearance with routine housekeeping.
• Provide Service Department with necessary parts.
• Maintains the retail sales floor and displays to meet or exceed the dealership standards.
• When working the parts counter, follows prescribed cash, credit and check processing procedures of the dealership. Processes cores, warranties and new return merchandise as required at a point of sale.
• Attends training as prescribed by management to maintain proficiency in his/her job description.
• Uses Dealership equipment and resources safely and proficiently.
• Follow up on shortages and expedite solution.
• Knowledgeable in merchandising.
• Perform all other duties as assigned.

Educations, Skills, and/or Experience Requirements

A successful candidate would have three years or more experience in a service/repair parts environment. This could include construction equipment, automotive, truck or agricultural industry experience. Knowledge or experience in inventory and cost control would also be desired. Computer skills is a must, with experience in Microsoft Office and web based programs.

Physical Requirements

In addition to being able to sit, stand, walk, read, talk, write and hear, to perform the essential functions of this job an individual must be able to do the following additional activities: Occasionally lift and/or move up to 50 pounds.

Schedule

• Between 7 AM – 5 PM Monday through Friday.

Experience

• Vendor Database: 1 year (Required)
• Microsoft Office: 1 year (Required)
• OEM Heavy Construction Equipment Parts: 1 year (Preferred)

Licenses/Cerification

• ASE Parts Specialist Certification (Preferred)

Parts Manager 

Job description

Location: In person. 12101 W Silver Spring Dr., Milwaukee, WI 53225

Summary of Position

This position is responsible for the achievement of the Parts Department’s annual business plan and is aligned with the company’s vision, values, and goals. This person is responsible for developing, monitoring, promoting, and implementing the parts departments strategic business plan. Also required is providing inspirational and motivational leadership, developing the departments employees, managing capital resources, balancing management needs, overseeing daily operations, and collaborative team building. The person in this position is expected to collaborate with all management groups and other departments within the dealership to achieve overall dealership goals..

Duties & Responsibilities

Demonstrate leadership in all aspects of the Parts Department and the dealership.

• Coach and mentor Parts Department employees daily with regards to efficiency, productivity, and profitability.
• Ensure customer satisfaction. Work with the parts team to know the external and internal customer’s current and future expectations.

• Driver's License (Required)

• Driver's License (Required)

• Driver's License (Required)

● Demonstrate leadership in all aspects of the Parts Department and the dealership.

● Coach and mentor Parts Department employees daily with regards to efficiency, productivity, and profitability.

● Ensure customer satisfaction. Work with the parts team to know the external and internal customer’s current and future expectations.

● Work with all dealership departments to resolve customer concerns.

● Ensure proper parts stocking levels to maximize customer satisfaction and maximize utilization of company resources. Works with other stores to maximize company resources when ordering parts.

● Oversee a perpetual and an annual inventory process while practicing proper inventory control techniques throughout the year.

● Oversee the accurate recording of parts transactions and invoices, including lost sales.

● Help create the Parts Department’s annual business plan and goals, in alignment with the organization’s financial and operational objectives.

● Ensure that proper communication takes place throughout other departments and the dealership.

● Foster an engaged work environment, encouraging accountability, open-door policy, and proactively seeking feedback from peers and team members.

● Lead and manage all business and/or department activities related to ensuring the customer experience is positive and that all team members are committed to creating solutions and long-term relationships with customers.

● Ensure that sound and safe business practices and processes are implemented and continuously improved to achieve ethical business objectives effectively and efficiently.

● Follow all safety rules and regulations while performing work assignments and adhere to all policies and procedures as specified in company manuals and as directed in the employee handbook.

● Proactively seek and participate in available company-sponsored training, in an effort to develop and advance knowledge base and skill set.

● Maintain a positive and professional working relationship with peers, management, and support resources, with a constant commitment to teamwork and exemplary customer service.

Perform all other duties as assigned by management in a professional and efficient manner.

Skills and Knowledge

● Able to affectively lead in a team environment.

● Strong focus on customer service.

● Strong knowledge using computers and computer programs. (Microsoft Excel, Word, Outlook. Experience with business systems a plus.)

● Attention to details.

● Able to communicate effectively as appropriate for the needs of customers or coworkers.

● Meet commitments and deadlines.

● Strong time management skills and ability to work in a fast-paced environment.

● Able to organize and prioritize numerous tasks and complete then under time constraints.

● Ability to interact professionally with other employees, customers, and venders.

● Ability to use interpersonal skills necessary to communicate by email and telephone to provide information with courtesy and tact.

● Able to adapt to new technology quickly and troubleshoot basic problems.

● Ability to analyzing and interpreting data and reports.

● Valid driver’s license required.
 

Educations and/or Experience Requirements

High school diploma or GED required. Two-year certificate from a college or technical school for Diesel Maintenance and at least five years related experience within the equipment industry preferred. Prior management or service management experience is a plus.

Physical Requirements

In addition to being able to sit, stand, walk, read, talk, write and hear, to perform the essential functions of this job an individual must be able to do the following additional activities: Occasionally lift and/or move up to 50 pounds.

Job Type: Full-time

Benefits:

• 401(k)
• 401(k) matching
• Dental insurance
• Health insurance
• Health savings account
• Life insurance
• Paid time off
• Vision insurance

Schedule:

• Monday to Friday

Work Location: In person

Service Technician - Diesel Mechanic - Multiple Locations

Location: Milwaukee, WI / Plover, WI / Sparta, WI / Sun Prairie, WI

Type of Employment: Full Time

Brooks Tractor is a leader in construction equipment sales and support for John Deere construction equipment as well as other top-quality lines. Brooks is a family orientated company that has been providing customers with the most cost-effective construction equipment solutions since 1945. This is an opportunity to be part of a proven, successful support team and enjoy a career with a company that is extremely dedicated to its customers as well as its employees. Brooks Tractor Inc. is an Equal Opportunity Employer and Affirmative Action Employer. We do not discriminate based on race, religion, color, sex, age, national origin, disability, or any other basis prohibited by federal, state, or local law.
 
Summary of Position
­­As a diesel mechanic, you will troubleshoot, diagnosis and repair the electrical, hydrostatic, hydraulic and powertrain systems on heavy construction equipment and attachments in a safe and timely manner. The diesel technician will maintain technical and product knowledge of equipment sold within the dealership’s area of responsibility. Participate in all appropriate training required by John Deere as needed.
 
Duties & Responsibilities

• Follow all safety rules & regulations in performing work assignments
• Perform diagnosis & repair
• Maintain technical and product knowledge on all equipment sold within the dealership’s area of responsibility
• Prepare all reports and forms required in conjunction with work assignments
• Participate in appropriate training
• Disassemble and assemble engine components to manufacturer’s specifications though the use of hand tools, pneumatic tools, and any specialized tooling provided by Brooks Tractor. Read and interpret equipment manuals and work orders to perform required maintenance and service. Research repair needs and order parts as needed
• Load or unload equipment or components from customer owned or common carrier vehicles.
• Perform other duties as requested by the Service Manager and assist other department personnel to ensure customer satisfaction

 
Educations, Skills, and/or Experience Requirements
Successful candidates will have a two-year technical degree and/or at least three years or more of mechanical experience. We are looking for team members that have strong mechanical and diagnostic skills, a good working knowledge of operations and mechanical functions of construction equipment, basic computer skills, and excellent communication skills. Welding/fabrication as well as previous John Deere and Hitachi experience would be a plus. Applicants would be required own their own tools. Must have a valid driver’s license and a clean driving record.
 
Physical Requirements        
In addition to being able to sit, stand, walk, bend, lift, twist, read, talk, write and hear, to perform the essential functions of this job an individual must be able to do the following additional activities: occasional heavy lifting (at least 50lbs).

Full-Line Account Manager - Construction Equipment Sales

Location: Mt Pleasant, WI 

Type of Employment: Full-Time In Person

Brooks Tractor is a leader in construction equipment sales and support for John Deere construction equipment as well as other top-quality lines. Brooks is a family orientated company that has been providing customers with the most cost-effective construction equipment solutions since 1945. This is an opportunity to be part of a proven, successful support team and enjoy a career with a company that is extremely dedicated to its customers as well as its employees. Brooks Tractor Inc. is an Equal Opportunity Employer and Affirmative Action Employer. We do not discriminate based on race, religion, color, sex, age, national origin, disability, or any other basis prohibited by federal, state, or local law.

Summary of Position

This is a base plus commission position with the option of a guarantee for the first year.

Sell, rent, and demo new and used construction equipment to new and existing customers.

Benefits

Medical, Dental, Vision, 401(k) with company matching, Profit-Sharing, Paid time off, and Life Insurance

Position Details and Responsibilities

• Represents the company for the sale of machinery to customers in a defined sales area.
• Maintains current product knowledge on features and benefits of all equipment potentially saleable by the dealership.
• Monitors competitive activity/products and timely communicates to management, accordingly.
• Maintains all customer information in assigned territory for sales management.
• Knows and follows a defined sales process.
• Conducts new equipment field demonstrations.
• Monitors trends in customer’s business activities and timely communicates to management.
• Maintains current knowledge of financing options to assist customers with securing the purchase of new and used goods.
• Attends applicable sales training events/seminars.
• May maintain current knowledge of used equipment values and ability to evaluate properly for trading purposes.

Educations, Skills, and/or Experience Requirements

A successful candidate would have one year or more experience in sales, a clean driving record, familiarization with software applications (such as Microsoft Office Suite), familiar with John Deere and competitive products, high school diploma or equivalent experience required.

Physical Requirements

In addition to being able to sit, stand, walk, read, talk, write and hear, to perform the essential functions of this job an individual must be able to do the following additional activities: Occasionally lift and/or move up to 50 pounds.

Schedule

• Monday to Friday

Education

• Bachelor's (Preferred)

Experience

• Outside sales: 1 year (Required)
• Heavy Construction Equipment Sales: 4 years (Preferred)

Licenses/Cerification

• Driver's License (Required)

Supplemental Pay

• Commission Pay

Ability to Relocate:

• Mt Pleasant, WI 53177: Relocate before starting work (Required)

Field Service Technician - Heavy Construction Equipment - Multiple Locations

Locations: Milwaukee, WI / Sparta, WI

Type of Employment: Full Time

Brooks Tractor is a leader in construction equipment sales and support for John Deere construction equipment as well as other top-quality lines. Brooks is a family orientated company that has been providing customers with the most cost-effective construction equipment solutions since 1945. This is an opportunity to be part of a proven, successful support team and enjoy a career with a company that is extremely dedicated to its customers as well as its employees. Brooks Tractor Inc. is an Equal Opportunity Employer and Affirmative Action Employer. We do not discriminate based on race, religion, color, sex, age, national origin, disability, or any other basis prohibited by federal, state, or local law.
 
Summary of Position
­­Troubleshooting, diagnosis and repair of electrical, hydrostatic, hydraulic and powertrain systems on heavy construction equipment and attachments in a safe and timely manner. Maintain technical and product knowledge of equipment sold within dealerships area of responsibility. Participate in any and all appropriate training as needed.
 
Duties & Responsibilities
Perform in-field machinery diagnostics and repairs as required. 
Serve as an in-field representative for the dealership to provide service solutions and enhance customer satisfaction.
Diagnose, inspect, recondition, repair, assemble, and service equipment as assigned by the supervisor
Document machine information and repairs completed on work order, including parts and fluids used. 
Maintain a clean work area, as well as care for all shop tools, machines, and equipment. 
Identify and communicate solutions for customer service opportunities in the dealership’s area of responsibility. 
Maintain technical and product knowledge on all equipment sold within the dealerships area of responsibility. 
Follow all safety rules and regulations while performing work assignments and adhere to all policies and procedures as specified in company manuals.
Load or unload equipment or components from customer owned or common carrier vehicles.
Perform other duties as requested by the Service Manager and assist other department personnel to ensure customer satisfaction. 
 
Educations, Skills, and/or Experience Requirements
Successful candidates will have a two-year technical degree and/or at least three years or more of mechanical experience. We are looking for team members that have strong mechanical and diagnostic skills, a good working knowledge of operations and mechanical functions of construction equipment, basic computer skills, and excellent communication skills. Welding/fabrication as well as previous John Deere and Hitachi experience would be a plus. Applicants would be required own their own tools. Must have a valid driver’s license and a clean driving record.

Physical Requirements        
In addition to being able to sit, stand, walk, read, talk, write and hear, to perform the essential functions of this job an individual must be able to do the following additional activities: occasional heavy lifting (at least 50lbs).

Compact Construction Equipment Account Manager

Location: Plover, WI OR Milwaukee, WI

Type of Employment: Full-Time

Brooks Tractor is a leader in construction equipment sales and support for John Deere construction equipment as well as other top-quality lines. Brooks is a family orientated company that has been providing customers with the most cost-effective construction equipment solutions since 1945. This is an opportunity to be part of a proven, successful support team and enjoy a career with a company that is extremely dedicated to its customers as well as its employees. Brooks Tractor Inc. is an Equal Opportunity Employer and Affirmative Action Employer. We do not discriminate based on race, religion, color, sex, age, national origin, disability, or any other basis prohibited by federal, state, or local law.

Summary of Position

This is a base plus commission position with the option of a guarantee for the first year.

Prospecting, developing sales and delivering Compact Construction Equipment including Skid Steers, Compact Track Loaders, Mini-Excavators, Compact Wheel Loaders and other Tree Service equipment.

Benefits

Medical, Dental, Vision, 401(k) with company matching, Profit-Sharing, Paid time off, and Life Insurance

Position Details and Responsibilities

• Responsible for promotion, selling, and renting John Deere Compact Construction Equipment, Bandit Chippers and Stump Grinders, Merlo Telehandlers, GiANT Mini Loaders, Bergmann Dumpers, Wacker Neuson Equipment, Felling Trailers, Thunder Creek Fuel Trailers, and a variety of tree service equipment, attachments and hand tools.
• Used equipment sales.
• Communicates with current prospects and new prospects for sales; plan sales calls and make sales presentations.
• Quotes and negotiates prices and credit terms, preparing contracts and monitoring accounts.
• Executes Tow and Show presentations of equipment to prospective customers utilizing company truck and trailer.
• Maintains product knowledge and provides great customer service and technical assistance as needed.
• Maintains regular communications with customers and prospects, building relationships and increasing brand recognition.
• Attends and presents at demonstrations, open house programs, exhibits, and industry meetings.
• Maintains sales management information and prepares reports on business trends and call activity.
• All other duties as assigned by supervisor and/or Senior Management.

Educations, Skills, and/or Experience Requirements

• Minimum of 1-year sales experience in construction equipment and/or agricultural equipment experience.
• Knowledge of construction machine operation and application and ability to demonstrate key product features and benefits to customers.
• Excellent written and verbal communication skills.
• Excellent customer relationship skills with ability to satisfactorily resolve customer concerns.
• Good understanding of Microsoft Office and general computer skills.
• Bachelor’s degree in Business, Marketing, Communications, Agriculture-related or Construction-related field preferred.
• Valid CDL (or ability to obtain within 90 days of hire) and clean driving record is preferred.


•  

Physical Requirements

In addition to being able to sit, stand, walk, read, talk, write and hear, to perform the essential functions of this job an individual must be able to do the following additional activities: Occasionally lift and/or move up to 60 pounds. Able to crawl, climb, on or under heavy equipment. Walk over construction/excavation sites (irregular terrain). Stoop, bend, kneel and stand for extended periods of time. Able to operate a motor vehicle day and night.

Schedule

• Monday to Friday

Education

• Bachelor's (Required)
• Agriculture-related or Construction-related Degrees (Preferred)

Experience

• Heavy Construction Equipment Sales: 1 year (Required)

Licenses/Cerification

• Driver's License (Required)

Supplemental Pay

• Commission Pay
• Sales Bonuses

Ability to Relocate:

• Plover, WI 54467 or Milwaukee, WI 53225: Relocate before starting work (Required).

Assistant Service Manager

Location: Mt Pleasant, WI

Type of Employment: Full-Time

Brooks Tractor is a leader in construction equipment sales and support for John Deere construction equipment as well as other top-quality lines. Brooks is a family orientated company that has been providing customers with the most cost-effective construction equipment solutions since 1945. This is an opportunity to be part of a proven, successful support team and enjoy a career with a company that is extremely dedicated to its customers as well as its employees. Brooks Tractor Inc. is an Equal Opportunity Employer and Affirmative Action Employer. We do not discriminate based on race, religion, color, sex, age, national origin, disability, or any other basis prohibited by federal, state, or local law.

Summary of Position
The Assistant Service Manager supports the Service Manager in overseeing day-to-day operations of the service department within a heavy equipment dealership. This role helps ensure high-quality service delivery, efficient workflow management, strong customer relationships, and optimal utilization of technicians and resources. The Assistant Service Manager is key to driving customer satisfaction, service profitability, and shop/field service efficiency.

Position Details and Responsibilities
● Assist in managing daily service department activities including scheduling, dispatching, repair order management, and job prioritization.
● Monitor work-in-progress to ensure timely completion and adherence to quality standards.
● Coordinate field service and shop service activities to maximize technician productivity.
● Support warranty administration, proper job coding, and compliance with OEM policies.
● Ensure proper maintenance of service records, documentation, and reporting.
● Process equipment traffic for machines moving in and out of the location. Ensure proper documentation for each unit.
● Serve as a primary point of contact for customers regarding service updates, estimates, timelines, and escalations.
● Provide accurate repair quotes and obtain necessary approvals.
● Build and maintain long-term customer relationships to drive repeat business and customer satisfaction.
● Handle customer concerns promptly and professionally, escalating when needed.
● Assist in supervising technicians, apprentices, and service support staff.
● Participate in coaching, mentoring, and performance feedback under guidance of the Service Manager.
● Support onboarding and training of new service personnel.
● Promote safety culture and compliance with all dealership and regulatory safety standards.
● Assist with managing service department financial performance, including labor efficiency, job margin analysis, and warranty recovery.
● Review and close repair orders accurately and timely.
● Help control department expenses and contribute to annual service budgeting goals.
● Ensure alignment with dealership policies, OEM programs, and operational procedures.

Qualifications
● 3+ years of experience in heavy equipment, construction equipment, or diesel service operations ideal.
● Strong technical understanding of equipment systems (hydraulic, mechanical, electrical).
● Experience in service administration, repair order processing, or technician scheduling.
● Excellent communication and customer service skills.
● Strong organizational and multitasking ability.
● Proficiency with dealership management systems (DMS), work order platforms, and Microsoft Office 365.
● Prior leadership or supervisory experience.
● Experience with warranty systems and manufacturer service programs.
 

Physical Requirements

In addition to being able to sit, stand, walk, read, talk, write and hear, to perform the essential functions of this job an individual must be able to do the following additional activities: Occasionally lift and/or move up to 60 pounds. Able to crawl, climb, on or under heavy equipment. Walk over construction/excavation sites (irregular terrain). Stoop, bend, kneel and stand for extended periods of time. Able to operate a motor vehicle day and night.
 

Benefits

Medical, Dental, Vision, 401(k) with company matching, Profit-Sharing, Paid time off, and Life Insurance.
 

Schedule

• Monday to Friday, Day Shift
•  

Education

• High school diploma or GED required. Two-year certificate from a college or technical school for Diesel Maintenance preferred.
  Agriculture-related or Construction-related Degrees (Preferred).

Experience

• Diesel Technician: 5 Years (Required) and looking to move into Service Manager Role.
• Service Manager: 2 Years (Recommended) 

Licenses/Cerification

• Driver's License (Required)

• A work history as a Service Writer or Service Advisor
• Ability to operate construction equipment
• Experience working in computer systems including Microsoft Office

• Greet customers (walk-in, phone, and electronic inquiries) in a professional and friendly manner.
• Gather machine information and customer concerns to create detailed and accurate repair orders.
• Communicate service estimates, timelines, and required approvals to customers via phone, text or emails.
• Provide ongoing updates regarding job status, delays, parts availability, and additional findings.
• Manage customer expectations and resolve concerns promptly, escalating when appropriate.
• Open, update, and close repair orders with full accuracy and proper labor, parts, and job coding.
• Document customer concerns clearly to support efficient diagnosis by technicians.
• Ensure all required warranty information or documentation is on the repair order prior to submitting it to centralized warranty.
• Maintain accurate notes and communication logs for all service work or customer communication using dealerships program.
• Work closely with shop and field technicians to assign jobs, relay customer concerns, and clarify expectations.
• Monitor job progress and ensure work is completed efficiently.
• Support scheduling and dispatching field service technicians when needed.
• Assist the Service Manager with workflow management during peak times.
• Work with the parts department to verify parts availability and assist with parts orders for repairs.
• Ensure accurate parts assignment and proper billing on repair orders.
• Communicate parts delays to customers and adjust timelines accordingly.
• Prepare and review service quotes for customer approval as needed.
• Ensure accurate customer billing, labor times, environmental fees, and other charges.
• Process payments and support credit/finance procedures when needed.
• Provide high-quality customer service to strengthen long-term customer relationships.
• Follow up on completed repairs to ensure customer satisfaction.
• Support customer retention initiatives, service promotions, and preventative maintenance programs.
• Process and manage machine and/or attachment traffic as it pertains to items coming to the store or leaving.
• Overseeing yard inventory of machines and attachments.

● Prior experience in service writing, customer service, or administrative support —
preferably in heavy equipment, diesel, agricultural, or truck.

● Strong mechanical aptitude and understanding of equipment systems (hydraulic, electrical, powertrain).

● Excellent communication and interpersonal skills.

● Strong organizational skills with the ability to manage multiple tasks in a fast-paced environment.

● Familiarity with service management or dealer management systems (DMS).

● 2+ years of experience in a dealership or heavy equipment service department (Preferred).

● Experience coordinating shop and/or field service operations.

● Knowledge of off highway OEM systems is a plus.

● Warranty processing experience.

• 401(k)
• 401(k) matching
• Dental insurance
• Employee assistance program
• Health insurance
• Health savings account
• Life insurance
• Paid time off
• Vision insurance

• Day shift

• Monday to Friday

Product Support Sales Representative - PSSR

Brooks Tractor is a leader in construction equipment sales and support for John Deere construction equipment as well as other top-quality lines. Brooks is a family orientated company that has been providing customers with the most cost-effective construction equipment solutions since 1945. This is an opportunity to be part of a proven, successful support team and enjoy a career with a company that is extremely dedicated to its customers as well as its employees. Brooks Tractor Inc. is an Equal Opportunity Employer and Affirmative Action Employer. We do not discriminate based on race, religion, color, sex, age, national origin, disability, or any other basis prohibited by federal, state, or local law.

Summary of Position
The Product Support Sales Representative  (PSSR) serves as a visible and proactive customer support leader within the assigned area of responsibility (AOR). This role focuses on identifying, developing, and closing product support opportunities with both existing and new customers. Responsibilities include promoting parts, service, maintenance programs, repairs, and other approved aftermarket of allied brand offerings to help Brooks Tractor achieve monthly revenue and profitability goals. 

This is an outside sales position requiring strong communication skills, self-management, and the ability to balance customer needs with business objectives.

Key Responsibilities:

• Sell machine maintenance and repair services, parts, extended warranties, and other approved aftermarket products.
• Represent the company and promote product support solutions within a defined sales territory. 
• Maintain strong working knowledge of Brooks Tractor's equipment, services, and product support offerings.
• Provide basic technical assistance to customers where applicable or understand where to find assistance for customers as needed.
• Document all sales activities using company-provided CRM systems, ensuring accuracy and timely follow-up.
• Maintain complete and current territory and customer information as directed.
• Monitor and report on competitive activity, market conditions, and industry trends.
• Test and operate machinery at customer sites when required.
• Maintain professionalism and uphold all company policies, procedures, and safety regulations. 
• Participate in ongoing training to enhance product knowledge and sales effectiveness.
• Build and maintain positive relationships with customers, peers, and internal support teams.
• Keep company-provided vehicle clean, maintained, and presentable.
• Extensive driving is required.
• Perform additional duties as assigned by management.

Performance Metrics:

• Acheivement of assigned monthly and annual parts and service sales targets.
• Meeting territory activity expectations, including regular customer visits and proactive outreach.
• Quote generation and timely follow-up, with performace evaluated by quote-to-conversion ratios.
• Growth of customer participation in maintenance programs, service contracys, and extended warranties.
• Accuracy and timeliness of CRM entries, account updates, and documentation.
• Customer satisfaction levels and responsiveness to customer inquiries.
• Completion of assigned training and maintenance of up-to-date product knowledge.
• Development of new customer accounts within the assigned territory customer service focus.

• Strong customer service focus
• Excellent communication and interpersonal skills
• Strong time-management and organizational abilities.
• Ability to prioritize tasks and meet deadlines in a fast-paced environment.
• Effective teamwork and collaboration skills.
• Proficient with computers and able to learn multiple systems.
• Ability to interact professionally with employees, customers, and vendors.
• Valid driver's license with a clean driving record.
• Ability to lift 25-50 lbs. as needed.
• Ability to safely operate and climb onto/off machinery; training provided if needed.
• Ability to walk jobsites in varying terrain
• A strong mechanical aptitue and willingness to learn are key to success in this role.

Education/Work Experience

Experience in outside sales is preferred. Experience with equipment, machines, or construction industry is a plus.
 

Job Type: Full-time

Pay: $50,000.00 - $75,000.00 per year

Benefits:

• 401(k)
• 401(k) matching
• Company car
• Dental insurance
• Health insurance
• Health savings account
• Life insurance
• Paid time off
• Paid training
• Vision insurance

Compensation Package:

• Commission pay
• Profit sharing

Schedule:

• Monday to Friday

Work Location: On the road

Sales Manager

About Brooks Tractor:
Brooks Tractor Inc. is a leading John Deere construction and forestry equipment dealer with a proud legacy of serving contractors, municipalities, and commercial clients across Wisconsin. With seven locations throughout the state, we are known for our deep equipment expertise, industry-leading support, and unwavering commitment to customer success.

We are seeking an experienced Sales Manager to lead all sales operations across our southeastern Wisconsin territory. This individual will be responsible for driving regional growth, managing a high-performing sales team, and strengthening customer relationships throughout the region.

Position Summary:
As a Sales Manager at Brooks Tractor, you’ll oversee all equipment sales efforts in southeastern Wisconsin—spanning compact, mid-size, and full-line construction and forestry products. You’ll play a key role in leading a dynamic sales team, executing growth strategies, managing customer relationships, and ensuring Brooks Tractor continues to deliver the unmatched support and service our customers expect.

Key Responsibilities:

• Lead, coach, and develop a regional team of equipment sales representatives across the full John Deere C&F product lineup and allied products.
• Build and maintain strong customer relationships across southeastern Wisconsin—including contractors, municipalities, utilities, and commercial operators.
• Develop and execute strategic sales plans to grow revenue, increase market share, and support dealership profitability.
• Collaborate with service and parts teams to ensure alignment and a seamless customer experience.
• Manage sales forecasts, regional inventory planning, and used equipment turns in conjunction with corporate inventory leadership.
• Monitor market conditions, customer trends, and competitive activity to proactively adjust sales tactics and support team success.
• Ensure effective use of CRM and digital sales tools to manage pipeline, leads, and customer engagement.
• Represent Brooks Tractor, John Deere and allied brands at trade shows, customer events, and industry functions.

• 5+ years of proven sales experience in construction equipment or related industries; 2+ years in a sales leadership role preferred.
• Strong familiarity with the southeastern Wisconsin market and customer base.
• Solid understanding of the construction and forestry equipment landscape, including customer needs and applications.
• Results-driven leader with a history of coaching and developing successful sales teams.
• Excellent communication, organization, and relationship management skills.
• Proficient in CRM platforms, Microsoft Office, and digital sales tools.
• Valid driver’s license.

• Competitive base salary with performance-based bonus potential
• Industry-leading benefits package: medical, dental, vision, 401(k) with company match, profit sharing
• Ongoing professional development and John Deere training
• A supportive, team-driven culture with strong Wisconsin roots and a customer-first mission

Apply Today!

If you’re a motivated sales leader ready to represent premium equipment and lead a top-performing team in a high-potential territory, Brooks Tractor wants to hear from you.